JOÃO BARABÁS / COPYWRITER
+55 11 94222 0044
BARABASJOAO@GMAIL.COM
GABRIEL GROSSI / ART DIRECTOR
+55 11 99581 0766
GAFGROSSI@GMAIL.COM
EXPERIENCE
TBWA\MEDIA ARTS LAB, LOS ANGELES
2026 — PRESENT
AKQA, SÃO PAULO
2025 — 2026
404 INNOVATION STUDIO
2024 — 2025
DROGA5, SÃO PAULO
2022 — 2023
WIEDEN+KENNEDY, SÃO PAULO
2020 — 2021
BETC HAVAS, SÃO PAULO
2018 — 2019
CLIENTS
APPLE, GOOGLE, SPOTIFY, NETFLIX, TIK TOK, HEINZ, NIKE, PUMA & MORE.
JOÃO (CW) AND GABRIEL (AD), ALSO KNOWN AS JOGA, ARE A BRAZILIAN CREATIVE DUO CURRENTLY WORKING AS ASSOCIATE CREATIVE DIRECTORS FOR APPLE AT TBWA\MEDIA ARTS LAB.
THE TWO MET AT UNIVERSITY IN 2017 AND BEGAN WORKING TOGETHER PROFESSIONALLY IN 2018 AT CREATIVE AGENCIES IN SÃO PAULO.
SINCE THEN, THEY HAVE WORKED AT AKQA, DROGA5, WIEDEN+KENNEDY, BETC HAVAS, AND OTHER CREATIVE STUDIOS, DEVELOPING CAMPAIGNS FOR BRANDS INCLUDING GOOGLE, SPOTIFY, NETFLIX, TIKTOK, HEINZ, NIKE AND PUMA.
AS BRAZILIANS, THEY BRING A MIX OF CULTURAL REFERENCES, ART, CRAFT, AND TECHNIQUE TO THEIR WORK, ALWAYS LOOKING FOR UNEXPECTED WAYS TO TURN IDEAS INTO SOMETHING PEOPLE CAN SEE AND REMEMBER.
FOR JOGA, EVERY BRIEF IS AN OPPORTUNITY TO BRING CREATIVITY AND CRAFT TOGETHER. THEY BELIEVE THE BEST WORK COMES FROM WORKING SIDE BY SIDE, CHALLENGING EACH OTHER, AND HAVING A GOOD TIME ALONG THE WAY.
CANNES LIONS FESTIVAL
2023 - SHORTLIST - DIGITAL CRAFT
2023 - SHORTLIST - DESIGN
D&AD
2023 - SHORTLIST - ANIMATION
LATIN AMERICA DESIGN AWARDS
2025 - SILVER - GRAPHIC DESIGN
2025 - SILVER - GRAPHIC DESIGN
2025 - SILVER - GRAPHIC DESIGN
2025 - BRONZE - ILLUSTRATION
2025 - BRONZE - ILLUSTRATION
2023 - GOLD - ANIMATION
BRAZILIAN CREATIVE CLUB
2023 - SILVER - ART DIRECTION
2023 - SILVER - DIGITAL AD & DESIGN
2023 - BRONZE - DIGITAL ANIMATION
2023 - SHORTLIST - ILLUSTRATION
2023 - SHORTLIST - ART DIRECTION
2023 - SHORTLIST - ART DIRECTION
2023 - SHORTLIST - DIGITAL AD & DESIGN
2023 - SHORTLIST - DIGITAL ANIMATION
2023 - SHORTLIST - FILM ANIMATION
2023 - SHORTLIST - BRANDED CONTENT
2020 - SHORTLIST - SILVER
2019 - SILVER - STUDENTS
EFFIE AWARDS
2019 - SHORTLIST - STUDENTS