SELECTED WORK
2020 —'26

SÃO PAULO, BRAZIL
1998 —'99 GEN

ASSOCIATIVE CREATIVE DIRECTORS FOR  APPLE
@ TBWA\MEDIA ARTS LAB



R10's Playlist
SPOTIFY
Droga5 São Paulo

CCO: Felipe Simi
ECD: Rafael Caldeira
CD: Fabiana Falcão, Luiz Mastropietro
Art Director: Gabriel Grossi
Copywriters: João Barabás, Arthur Zambone 
Production: Kaus Film
Director: Steve Bruno
Audio: Mr.Pink Music
Brazilian soccer players have always inspired the game. But what few know is what inspired them to create magic on the field.

As Spotify becomes Barcelona’s new sponsor, we’ve launched the ultimate playlist—featuring the songs that fueled the most magical player of all time: Ronaldinho Gaúcho.

These are the tracks that played during his golden years at Barça (2003-2007)—before matches, in the locker room, during training, and on his way to the stadium.
2023
































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2020 —’26

All Rts. Res.